Automotive Product Design and Development: Forecast and Analysis of the North American Auto Industry Trends Through 2007

The paper presents a brief summary of results from a Delphi forecast focused on North American Auto industry philosophies, practices, and tools for various phases of the product- development process, and their impact on cost, quality, and design lead time. The forecasting technique is a systematic, iterative method of forecasting based upon the judgement of a panel composed of knowledgeable experts. The study provides a snapshot of current expectations for the product development process, including the use of computer aided design tools, design methodologies, strategies, tools, and design education/training. The paper highlights issues pertaining to product cycle time, organizational barriers, supplier's role and globalization challenges.