Advanced Driver Assist System: Its Challenges and Solutions from the Customer's Point of View

As demand for an accident free society intensifies, people have come to look to new technologies for solutions. This has facilitated development of a variety of advanced driver assist systems (ADAS).

However, despite existing technologies, due to lack of standardizations and inability to asses the value of a system which cannot be understood without test driving, customers are left unable to make appropriate decisions when determining what kind of features to purchase. Furthermore, not all vehicles offer the same options.

If we are to tackle the challenges from the customer's point of view, we must establish a standardized performance criterion that will help customers and furthermore challenge the auto industry to healthy competition by establishing clear playing fields. This paper will discuss possible solutions and suggestions for the industry to create an accident free society.