SAE TOMORROW TODAY - SDVs, AI, and the Next Era of Automotive Innovation

13578

7/28/2026

Authors
Abstract
Content

What does it really mean to build a software-defined vehicle? As AI reshapes the automotive industry, SDVs may become the foundation for the future rather than the destination. Listen in as we sit down with Jeffrey Chou, Founder and CEO of Sonatus, a leading provider of intelligence-driven SDV solutions, to explore why SDVs are best understood as a platform for innovation -- one that is scalable, upgradable, and proven at scale. This conversation dives into the evolution of SDVs, from over-the-air updates and AI-powered diagnostics to intelligent infrastructure services that could one day allow vehicles to share computing power, storage, and data with the world around them. You'll also get insight on how Sonatus scaled its software, the cultural shift required to bring Silicon Valley and automotive engineering together, and why collaboration -- not competition -- will define the future of mobility. If you're interested in automotive OS, AI, SDVs, or the future of vehicle architecture, this episode offers an insider's perspective on where the industry is headed next. We'd love to hear from you! Share your comments, questions and ideas for future topics and guests podcast@sae.org. Don't forget to take a moment to follow SAE Tomorrow Today-a podcast where we discuss emerging technology and trends in mobility with the leaders, innovators and strategists making it all happen--and give us a review on your preferred podcasting platform. Follow SAE on LinkedIn, Instagram, Facebook, X, and YouTube. Follow host Grayson Brulte on LinkedIn, X, and Instagram.

Meta TagsAdditional Details
Published
22 hours ago
Product Code
13578
Content Type
Podcast
Duration
00:37:58
Series
Podcast