Second time a charm for Honda's unibody Ridgeline pickup?

16AUTP06_10

06/01/2016

Authors Abstract
Content

Although its best-ever sales year was barely more than 50,000 units and many critics questioned the buying public's desire for a midsize pickup based on a unibody structure instead of the tried-and-true body-on-chassis layout, Honda remained faithful to the concept it introduced with the first-generation Ridgeline pickup, producing it for ten years from 2005-2014.

Even through the recession and auto-industry downturn, Honda insisted it was keen to develop a second-generation Ridgeline, to continue to press the idea that if many in pickup-crazed America took an honest look at what they want from a pickup-and equally important, how they actually use a pickup-a unibody-based design would be the most satisfying choice.

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Pages
5
Additional Details
Publisher
Published
Jun 1, 2016
Product Code
16AUTP06_10
Content Type
Magazine Article
Language
English