Navigating the future of AI in the CV industry

Every fall, SAE International's COMVEC symposium brings leaders from the on-highway, off-highway and defense sectors together to collaborate on solutions for the macro and micro challenges within the commercial vehicle industry. One of the executive panels at this year's conference tackled the intricacies of AI's effects both present and future on the industry and how various OEMs are approaching its implementation.

“There's a lot of things going on in the industry that really aren't getting a lot of airtime but are actually really important,” said Alan Berger, managing partner at abcg and moderator for the panel. “One of those things is the hype around generative AI. Is this topic relevant in our industry? What about all the data that we're generating? How do we use that? Do these technologies have an impact on business models and how we go to market? And how do we get the right talent into the organization? We need to untangle all this.”