Kohler doubles down on ICE development

Kohler announced a new strategy at the Bauma 2022 expo: The company aims to transform itself from a power producer into an energy supplier. “Our business transformation is focused on providing industry-leading electrification, hybrid solutions, alternative fuels and innovative products to our customers,” said Francis Perrin, VP of marketing for Kohler Power.

The company's new direction is not out of the ordinary in principle, but what exactly is it going to mean in practice? The likely answer is diversity, both in the form of power generation and in the fuel that creates it. Though Kohler is not blind to the future of electrification in the off-highway sector, the company does not believe it is a one-size-fits-all solution and that ICE still has a lot to offer in various adaptations.