Federal-Mogul - Developing ‘enabling technologies’

Executive Viewpoints-Vehicle Development Insights from Industry: Driving Factors for Future Innovation.

The outlook for the heavy-duty/off-highway market in 2010 and beyond has regional differences that global players must acknowledge in order to develop strategies to address each unique regional requirement.

In most mature regional markets-with the exception of Latin America and other developing countries-global demand for agricultural equipment is softening as farm income has lessened, among other factors. On the other hand, construction equipment sales are looking up, particularly as construction is on the rise in several regions of the world. Industry forecasters expect global demand for light- and heavy-duty equipment to increase by as much as 10% in the next year as the off-highway industry rebalances itself and begins to refresh its fleets.