EngineerXChange being launched to help attract younger members

With the launch of EngineerXchange in October, SAE International is hoping to communicate with young engineers via the Web and social media. EngineerXchange will promote peer-to-peer interaction, creating a forum where members can come for advice and mentoring issues.(General Motors)

It is the 10- or 12-year period between a college engineering students' last SAE Collegiate Design Competition and the day he or she reappears on the rolls as an SAE International member.

Bill Cariello, Manager of Web Strategy for SAE International, would like to plug that gap by communicating with young engineers within their comfort zone-the Web and social media.