2019 S60 and V60 Volvo's newest chips in the transformation game

19AUTP04_15

4/1/2019

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Abstract
Content

They're not the crossovers buyers in almost all major world market currently crave, but Volvo's 2019 S60 midsize sedan-and to a lesser extent, its V60 station wagon counterpart-are significant indicators of this niche brand's intent to stay viable in an auto market in upheaval over transformative technology.

And transformative economics: the S60 is the first model to come from Volvo's new $1.1-billion assembly plant in Ridgeville, South Carolina. At least for now, the V60 wagon will be built in Europe; in 2021, the Ridgeville plant will phase in the next-generation XC90 crossover, said Anders Gustaffson, senior vice-president Americas and president and CEO of Volvo Cars USA.

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Citation
Visnic, B., "2019 S60 and V60 Volvo's newest chips in the transformation game," Mobility Engineering, April 1, 2019.
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Publisher
Published
4/1/2019
Product Code
19AUTP04_15
Content Type
Magazine Article
Language
English