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Customer Service: A Strategy for the Future
ISSN: 0148-7191, e-ISSN: 2688-3627
Published September 01, 1990 by SAE International in United States
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In order for a company to be the best that it can be, it must regularly reevaluate its position in all areas. An area of utmost importance, which is often neglected due to the pressures of the production schedule, is training and development of the company's most valuable resource, its people. If a company is to be successful in the uncertain future of today's economy, its people must be ready to meet the many challenges of tomorrow, head on.
In 1987, Deere & Company, Management Education & Training Department, developed a seminar that redefines the elementary concepts of the customer/supplier relationship. These concepts relate directly to the INTERNAL customer/supplier relationship that exists in our factories. This stimulating, thought provoking four hourseminar is called CUSTOMER SERVICE: A STRATEGY FOR THE FUTURE. (Deere & Co., 1987) This seminar helps the participants better understand their role in making the day-to-day operations of the company run smoothly.
This seminar provides a down to earth, yet comprehensive approach to understanding the customer/supplier relationship and identifying the customer's requirements. It is, therefore, appropriate for people at all levels of any organization.
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CitationPhillips, S., "Customer Service: A Strategy for the Future," SAE Technical Paper 901613, 1990, https://doi.org/10.4271/901613.
- Albrecht, K. Zemke, R. 1985 Service America! Doing business in the new economy Homewood, Illinois Dow Jones-Irwin
- Blessing, B. 1986 October The muscles behind the smiles Training 85 92
- Deere & Co. 1987 Customer service: a strategy for the future Moline, Illinois Management Education and Training Department
- Peters, T. J. 1987 A passion for customers Schaumburg, Illinois Video Publishing House