UX designers and “engineering chefs” cook up unique user interfaces

20TOFHP10_06

10/01/2020

Authors Abstract
Content

Cabin interiors will continue to transform in the coming years, largely driven by the advanced UI/UX (user interface/user experience) development taking place in companies' innovation centers, said David Wilkie, director of the CNH Industrial Design Center, speaking at a 2020 SAE COMVEC Digital Summit session on design's role in product development. He believes a designer's job is to foster a “human connection” between the machine and the operator that includes a focus on ergonomics and the details that make for a “more pleasurable” operating environment.

“There's a huge push towards improving the cabin, improving the way of life for the operator and really making things easy to use and a pleasure to use,” Wilkie said. “To do this, you don't just need a designer or a stylist, what you need is a team - an engineering team that works with us, you need ergonomics, and you need the UX/UI team because it's the complete package.”

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Pages
3
Citation
Gehm, R., "UX designers and “engineering chefs” cook up unique user interfaces," Mobility Engineering, October 1, 2020.
Additional Details
Publisher
Published
Oct 1, 2020
Product Code
20TOFHP10_06
Content Type
Magazine Article
Language
English