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Supplying the Volkswagon Group - 2015 Edition
- Market Research Report
Published April 10, 2015 by SupplierBusiness in United Kingdom
This edition breaks down specific areas of activity into easily readable and searchable content. The section covering the top 10 best-selling models across the VW Group are separated out into individual models, including the latest sales data comparisons with segment competitors. Platform usage is broken down by type, including introduction dates, material structure, model sharing and forecast length of use – this further includes in-depth coverage of the new MQB modular system. VW’s global production footprint is analyzed by country. In other key areas of the report, there is an in-depth review of the VW Group Purchasing strategy, with key information about Regional Sourcing Offices. This is followed by details covering supplier selection, including localization strategies and global sourcing. Pricing and technology strategies are also reviewed, while there is a full report on produced part quality management strategies based on internal VW documentation. The report also brings exclusive interviews with top executives from suppliers now working with the VW Group about their experiences in dealing with the carmaker, both positive and negative.