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Truck OEMs intensify focus on customer experience, telematics to keep fleets up and running
- Magazine Article
- 19TOFHP10_12
Language:
- English
Topic:
With a customer-focused strategy and aftersales division in place,
At a media event in August, Navistar executives discussed the strategy and how it came to be. In spring 2018, the manufacturer's Executive Leadership Team and the Executive Dealer Council worked together to develop and support an agile, forward-thinking committee to differentiate the