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Innovation Nation

  • Magazine Article
  • 19AVEP09_03
Published September 01, 2019 by SAE International in United States
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  • English

In the mobility space, Israel is rivaling Silicon Valley for smarts and start-ups - and beats it in chutzpah.

“We're gonna need partnerships, big and small, particularly with start-ups,” Ford Motor Co. chairman Bill Ford announced at his company's newly-opened research center in Tel Aviv last June. “The tech ecosystem here in Israel is unbelievable,” he added, citing a lack of hierarchy, a highly-educated talent base, leadership that is sharpened by mandatory service in the Israeli Defense Forces, and “the ability to move fast.” He described the new facility as “lifeblood for what Ford Motor Co. will become in the future.”

It was Mr. Ford's first visit to Israel-with many more to come, he promised the small audience which included U.S. Ambassador David Friedman and other dignitaries. SAE's Autonomous Vehicle Engineering was there, too. The research center is co-located with SAIPS, the Israel-born machine-learning and computer-vision subsidiary that Ford purchased in 2016. The initial team of 12 engineers and scientists will focus on autonomous-driving technologies, sensor development, cyber-security and over-the-air communications, explained Jim Buczkowski, Ford's director of electrical and electronics systems research and advanced engineering, whom Bill Ford credited as “championing” the new R&D center.