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Ideas for multi-modal mobility

  • Magazine Article
  • 18AUTP10_04
Published October 01, 2018 by SAE International in United States
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  • English

Silicon Valley often gets credit for ideas that have been percolating elsewhere for a long time. Great ideas that are not yet fully refined and need a tweak or two to make them viable. Case in point: micro mobility.

Last March, I was in San Jose for the Nvidia GPU Technology Conference when a flock of Bird electric scooters magically appeared all over the sidewalks of downtown. Within days, there were thousands more in San Francisco and other cities from Bird, Lime and several other startups. Some critics of this sudden flood called it “scootermaggeddon.”